Captivate your community with communications that connect.
Nau mai, Welcome
I’m Kat, a New Zealand copywriter working with clients across Aotearoa (and sometimes the globe!)
I support businesses of all sizes to create clarity and foster connection with copy and content that captivates clients, customers and communities.
Drawing on a background in Journalism, my strength lies in crafting copy that is as genuine as it is engaging, because it’s no good talking to your audience in a language they don’t understand, right?
From full-blown websites and whitepapers down to the tiniest of taglines, if you need words, I can write them. Check out my services below.
My Services
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Elevate your digital presence with my expertly crafted content that not only captivates your audience but also conquers search engine algorithms. I took my background in journalism and teamed it with some solid SEO training to make sure my words sound good to your customers and communities, as well as to Google.
I blend creativity with strategic keyword placement to increase your chances of having a highly-ranked website which is engaging for your visitors. From compelling product descriptions to informative blog posts and full website-writes; if it lives on your website, I can help.
Let’s harness the power of clever SEO Copywriting and watch your business grow online.
From $300
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Here’s where my journalistic expertise meets my storytelling ability to create messages with impact. I take your desire to be heard and couple it with the media’s demand for content with less fluff and more cut-through, elevating your message into a story that’s hard to turn down.
From product launches to company or community milestones, my press releases are meticulously curated to be both informative and inspiring, capturing your story and resonating with both media outlets and your audience.
From $150
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If you want to build relationships with people who have already shown an interest in your business or organisation, newsletters are a perfect place to start. I can help you with carefully crafted, informative newsletters in which every word is a strategic step toward engaging your community and fostering lasting connections.
Many inboxes are awash with marketing content these days, so I make it my mission to go beyond mere updates, infusing personality and relevance into every piece of content. Whether you aim to inform, entertain or drive conversions, my thoughtfully written newsletters ensure your message resonates with your people.
Newsletters can form a fabulous base for your monthly communications plan. Get in touch to discuss a newsletter strategy that will captivate, connect and convert your audience.
From $150 -
The news landscape is changing in New Zealand. Many newsrooms are running off the smell of an oily rag without the teams to get across the stories like they used to. If you’d like help to fill your pages with compelling stories, I’d love to help you out.
People are my all-time favourite thing to write about, I love getting to the heart of a person’s story and turning it into a feature. But, once a court-reporter, I’m pretty well versed in news articles too. If you’d like a freelance journalist on your books, feel free to get in touch.
Price TBD -
Despite the rise in digital marketing, print marketing is certainly not dead.
From single page posters or leaflets through to multi-page pamphlets, I can help you put your campaign on paper.
From $100
about me
Thanks again for stopping by. I’m Kat, copywriter, communications specialist, head of accounts, head of admin and marketing manager at Copykat Communications. Ok, you get it, this operation is a one-(wo)man band, just like many of yours.
As already mentioned, I come from a background in journalism and have spent more than a decade turning people’s stories into words. It’s my job to strip back the fluff and get to the heart of the story, creating clarity and getting the most important details into the spotlight.
Brands I’ve worked with
What some of them had to say
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QUICK AND CREATIVE
Move had the pleasure of working with Kat on a recent project in Marlborough. Kat created a script for a marketing project. It was important to Move that we connected with the local community and were authentic in our communications. Kat delivered on all fronts, she was quick, creative, and provided content that was local yet connected with Move’s values and market focus. Thanks Kat
Steve Smith, Blenheim Branch Manager, Move Freight -
Best service imaginable
Kat produced fantastic copy work and gave me the best service imaginable; I couldn't have done it without her. She assists me in creating content for my website. She is incredibly reliable and easy to reach, and I respect her work ethic and hard work!
Jessica, November Rain -
A magician!
A magician! Seriously can't recommend Kat enough. She created copy for my website and I couldn't be happier with how it turned out. She nailed my tone of voice, understood exactly what vibe I was wanting and has done all the keyword and SEO research for me. HOW GOOD! Thank you Kat x
Georgia Stevenson, The Social Life -
Fabulous
Kat is fabulous and very talented. Would 100% recommend. Kat helped me with the word content for my business and I was extremely happy with what Kat came up with. Thanks Kat!
Ashlee Wiblin, The Home Loan Collective -
All round genius
Kat has a journalism background and is an all round genius when it comes to wordsmithing … She has the knack of giving your voice to whatever she writes and is well connected in the communications scene.
Helen Pauley, Client Relationship Manager -
Absolute legend
You’re an absolute LEGEND. There’s so much awesome info in here, you’ve nailed it.
Lara, Clos Henri